Carlos Vinicio Guevara

Zero-Trust API Platform More about ZAP.

For Sinch, Zero-Trust is in reference to our API platform, or Zero-Trust API Platform (ZAP). The "Zero-Trust" part of ZAP comes from zero trust security models. It refers to the fact that no data s...

An advertisement impression transpires each time a consumer is exposed to an advertisement (either prepended or appended to an SMS message, on mobile web or web page, within a video clip, or relate...

Percentage of respondents who opted in to participate in a mobile initiative/campaign. Acquisition rate = total participants/total audience.

An acknowledgement is a confirmation received from the handset or SMSC. Conversely a notification is a confirmation used within the Hub when messages are sent to a customer.

Answered Call Event (ACE) is when a call is answered.

Automatic Call Distributor (ACD) is a system to handle large inbound call volumes. ACD automatically disperses calls to the specific group responsible for answering.

Account refers to your business account with Sinch. Accessing your account enables you to add and remove products and services, review current charges and credit availability, access web tools, rev...

Application to Person. A protocol that is used to facilitate the confirmation of a wireless subscriber’s intent to purchase multimedia from a VASP.

Application to Person SMS (A2P SMS) is a term used to describe an SMS message sent from a software application (run by an enterprise or business) to a person’s phone. Examples of A2P SMS messages a...